Privacy policy

Privacy policy

Privacy

We have written this Privacy Policy (version 09. 06. 2020-211 128 560) to explain to you, in accordance with the provisions of the General Data Protection Regulation (EU) 2016/679, what information we collect, how we use data and what decision-making options you have as a visitor to this website.

Unfortunately, it is by nature that these explanations sound very technical, but we have tried to describe the most important things as simply and clearly as possible.

Automatic data storage

Nowadays, when you visit websites, certain information is automatically created and stored, including on this website.

When you visit our website as you are now, our web server (computer on which this website is stored) automatically stores data like

  • the address (URL) of the accessed website
  • Browser and browser version
  • the operating system used
  • the address (URL) of the previously visited page (referrer URL)
  • the host name and IP address of the device from which the access is being made
  • Date and time

in files (webserver log files).

Usually, web server log files are stored for two weeks and then deleted automatically. We do not share this data, but we cannot exclude that this data may be accessed in the event of unlawful conduct.

Cookies

Our website uses HTTP cookies to store user-specific data.
In the following, we explain what cookies are and why they are used, so that you can better understand the following privacy policy.

What exactly are cookies?

Whenever you browse the Internet, you use a browser. Popular browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

There is one thing to be said: Cookies are really useful little helpers. Almost all websites use cookies. More specifically, they are HTTP cookies, as there are also other cookies for other applications. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must additionally be specified.

Cookies store certain user data about you, such as language or personal page settings. When you call up our site again, your browser transmits the “user-related” information back to our site. Thanks to cookies, our website knows who you are and offers you the settings you are used to. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie has to be evaluated individually, as each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other “pests.” Cookies also cannot access information on your PC.

For example, cookie data may look like:

Name: _ga
Value: GA1.2.1326744211.152211128560-6
Purpose of use: Differentiation of website visitors
Expiry date: after 2 years

These minimum sizes should be supported by a browser:

  • At least 4096 bytes per cookie
  • At least 50 cookies per domain
  • At least 3000 cookies in total

What types of cookies are there?

The question of which cookies we use in particular depends on the services used and is explained in the following sections of the privacy policy. At this point, we would like to briefly discuss the different types of HTTP cookies.

There are 4 types of cookies:

Essential cookies
These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user places a product in the shopping cart, then continues browsing on other pages and then goes to checkout. These cookies do not delete the shopping cart, even if the user closes his browser window.

Useful cookies
These cookies collect information about user behavior and whether the user receives any error messages. These cookies are also used to measure the loading time and the behaviour of the website on different browsers.

Target-oriented cookies
These cookies ensure a better user-friendliness. For example, entered locations, font sizes or form data are stored.

Advertising cookies
These cookies are also called targeting cookies. They serve to deliver individually adapted advertising to the user. This can be very practical, but also very annoying.

Usually the first time you visit a website, you will be asked which of these types of cookies you want to allow. And of course, this decision is also stored in a cookie.

How can I delete cookies?

How and whether you want to use cookies is up to you. Regardless of which service or website the cookies come from, you always have the option to delete, deactivate or only allow cookies in part. For example, you can block third-party cookies, but allow all other cookies.

If you want to determine which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you do not want to have cookies, you can set your browser so that it always informs you when a cookie is to be set. This allows you to decide whether or not to allow the cookie for each individual cookie. The procedure is different depending on the browser. Best you search the guide in Google with the search term “ Delete Chrome cookies” or “disable Chrome cookies” in the case of a Chrome browser.

What about my privacy policy?

The so-called “Cookie Guidelines” have been in place since 2009. It is stated that the storage of cookies requires your consent. However, there are still very different responses to these directives within the EU countries. In Austria, however, this directive was transposed into Section 96 (3) of the Telecommunications Act (TKG).

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism.”

Storage of personal data

Personal data that you transmit electronically to us on this website, such as name, e-mail address, address or other personal information in connection with the submission of a form or comments in the blog, together with the time and the IP address, will only be used by us for the purpose specified in each case, will be stored securely and will not be passed on to third parties.

We therefore use your personal data only for communication with those visitors who expressly wish to contact us and for the processing of the services and products offered on this website. We will not share your personal data without your consent, but we cannot exclude that this data may be accessed in the event of unlawful conduct.

If you send us personal data by e-mail – i.e. off this website – we cannot guarantee the secure transmission and protection of your data. We recommend that you never send confidential data unencrypted by e-mail.

Rights under the General Data Protection Regulation

In accordance with the provisions of the GDPR and the Austrian Data Protection Act (DSG), you have the following rights:

  • Right to rectification (Article 16 GDPR)
  • Right to erasure (“right to be forgotten”) (Article 17 GDPR)
  • Right to restriction of processing (Article 18) GDPR)
  • Right to notification – Obligation to notify in connection with the rectification or erasure of personal data or the restriction of processing (Article 19 GDPR)
  • Right to data portability (Article 20) GDPR)
  • Right of objection (Article 21) GDPR)
  • Right not to be subject to a decision based solely on automated processing – including profiling – (Article 22 GDPR)

If you believe that the processing of your data violates data protection law or that your data protection rights have been violated in any other way, you can complain to the supervisory authority, which in Austria is the data protection authority whose website you can find at https://www.dsb.gv.at/.

Evaluation of visitor behaviour

In the following privacy policy, we inform you whether and how we evaluate data from your visit to this website. The evaluation of the collected data is usually anonymous and we cannot infer from your behaviour on this website that you are a person.

You can find out more about how to object to this evaluation of the visit data in the following privacy policy.

TLS encryption with https

We use https to transmit data securely on the Internet (Data Protection by Technical Design Article 25 (1) GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. You can recognise the use of this security of data transmission by the small lock symbol in the upper left corner of the browser and the use of the https scheme (instead of http) as part of our Internet address.

Google Fonts Data protection declaration

We use Google Fonts on our website. These are the “Google fonts” of the company Google Inc. For Europe, Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

You do not need to log in or provide a password to use Google fonts. Furthermore, no cookies are stored in your browser. The files (CSS, fonts/fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you don’t need to worry that your Google account information will be transmitted to Google while using Google Fonts. Google collects the use of CSS (Cascading Style Sheets) and the fonts used and saves this data securely. We will take a closer look at how the data storage looks like.

What are Google Fonts?

Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google provides to its users free of charge.

Many of these fonts are released under the SIL Open Font License, while others are released under the Apache License. Both are free software licenses.

Why do we use Google Fonts on our website?

With Google Fonts, we can use fonts on our own website and do not have to upload them to our own server. Google Fonts is an important building block for maintaining the quality of our website. All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage especially for use on mobile devices. When you visit our site, the small file size ensures a fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems ( rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can distort text or entire web pages optically. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use Google Fonts so that we can present our entire online service as beautifully and uniformly as possible.

What data is stored by Google?

When you visit our website, the fonts are downloaded via a Google server. This external call transmits data to the Google servers. This also allows Google to recognise that you or your IP address is visiting our website. The Google Fonts API is designed to reduce the use, storage, and collection of end-user data to what is needed to deliver fonts properly. By the way, API stands for “Application Programming Interface” and serves as a data transmitter in the software sector.

Google Fonts saves CSS and font requests securely with Google and is therefore protected. Based on the usage figures collected, Google can determine how well the individual fonts are received. Google publishes the results on internal analysis sites, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in the BigQuery database of Google Fonts. Entrepreneurs and developers use the Google web service BigQuery to analyze and move large amounts of data.

However, it should be noted that with each Google Font request, information such as language settings, IP address, browser version, browser screen resolution and browser name are automatically transmitted to the Google servers. Whether this data is also stored is not clear or is not clearly communicated by Google.

How long and where is the data stored?

Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This allows us to use the fonts with the help of a Google style sheet. A stylesheet is a template that allows you to easily and quickly change, for example, the design or font of a website.

The font files are stored at Google for one year. Google’s aim is to improve the loading time of websites. When millions of websites refer to the same fonts, they are cached after the first visit and immediately appear on all other websites visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve the design.

How can I delete my data or prevent data storage?

JData that Google stores for one day or one year cannot simply be deleted. The data is automatically transmitted to Google when the page is accessed. In order to delete this data early, you must contact Google Support at https://support.google.com/?hl=de&tid=211128560. In this case, you will only prevent data storage if you do not visit our website.

Unlike other web fonts, Google allows us unrestricted access to all fonts. So we have unlimited access to a sea of fonts to get the most out of our website. More about Google Fonts and other questions can be found at https://developers.google.com/fonts/faq?tid=211128560. Google addresses data protection issues, but really detailed information about data storage is not included. It is relatively difficult to get really accurate information about stored data from Google.

You can also find out which data is generally collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.

Google Analytics Privacy Policy

On our website, we use the analysis tracking tool Google Analytics (GA) of the American company Google Inc. For Europe, Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, if you click on a link, this action is stored in a cookie and sent to Google Analytics. The reports we receive from Google Analytics enable us to better adapt our website and service to your needs. In the following, we will go into more detail about the tracking tool and inform you in particular about what data is stored and how you can prevent it.

What is Google Analytics?

Google Analytics is a tracking tool that serves the data traffic analysis of our website. In order for Google Analytics to work, a tracking code is integrated into the code of our website. When you visit our website, this code records various actions you perform on our website. As soon as you leave our website, this data is sent to the Google Analytics servers and stored there.

Google processes the data and we receive reports about your user behavior. These may include, but are not limited to:

  • Target group reports: Through target group reports we get to know our users better and know more precisely who is interested in our service.
  • Advertising reports: Advertising reports allow us to analyse and improve our online advertising more easily.
  • Acquisition Reports: Acquisition reports give us useful information on how to get more people excited about our service.
  • Behavioural Reports: Here we learn how you interact with our website. We can track which route you are taking on our site and which links you click.
  • Conversion reports: Conversion is a process in which you perform a desired action based on a marketing message. For example, if you go from a mere website visitor to a buyer or newsletter subscriber. These reports help us learn more about how our marketing efforts are received by you. This is how we want to increase our conversion rate.
  • Real-time reports: Here we always find out immediately what is happening on our website. For example, we see how many users are reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: We want to offer you the best possible service. The statistics and data from Google Analytics help us achieve this goal.

The statistically evaluated data show us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that it is easier to find it on Google by interested people. On the other hand, the data helps us to better understand you as a visitor. We therefore know very well what we need to improve on our website in order to offer you the best possible service. The data also helps us to carry out our advertising and marketing measures in a more individual and cost-effective manner. After all, it only makes sense to showcase our products and services to people who are interested in them.

What data is stored by Google Analytics?

Google Analytics uses a tracking code to create a random, unique ID that is associated with your browser cookie. This is how Google Analytics recognises you as a new user. The next time you visit our site, you will be recognized as a “returning” user. All collected data is stored together with this user ID. Thus, it is possible to evaluate pseudonymous user profiles in the first place.

Your interactions on our website are measured by tags such as cookies and app instance IDs. Interactions are all types of actions that you perform on our website. If you also use other Google systems (such as a Google account), data generated by Google Analytics may be linked to third-party cookies. Google does not pass on Google Analytics data unless we as the website operator approve it. Exceptions may be made if required by law.

The following cookies are used by Google Analytics:

Name: _ga
Value:2.1326744211.152211128560-5
Purpose of use: By default, analytics.js uses the cookie _ga to store the user ID. Basically, it serves to distinguish between website visitors.
Expiry date: after 2 years

Name: _gid
Value:2.1687193234.152211128560-1
Purpose of use: The cookie is also used to distinguish website visitors
Expiry date: after 24 hours

Name: _gat_gtag_UA_
Value: 1
Purpose of use: Used to lower the demand rate. If Google Analytics is provided via the Google Tag Manager, this cookie is given the name _ dc_gtm_ .
Expiry date: after 1 minute

Name: AMP_TOKEN
Value: No information
Purpose of use: The cookie has a token that can be used to retrieve a user ID from the AMP client ID service. Other possible values indicate a logout, a request or an error.
Expiry date: after 30 seconds up to one year

Name: __utma
Value:1564498958.1564498958.1564498958.1
Purpose of use: This cookie allows you to track your behaviour on the website and measure performance. The cookie is updated every time information is sent to Google Analytics.
Expiry date: after 2 years

Name: __utmt
Value: 1
Purpose of use: The cookie is such as _ gat_gtag_UA_ used to throttle the demand rate.
Ablaufdatum: after 10 minutes

Name: __utmb
Value:3.10.1564498958
Purpose of use: This cookie is used to determine new sessions. It is updated every time new data or information is sent to Google Analytics.
Expiry date: after 30 minutes

Name: __utmc
Value: 167421564
Purpose of use: This cookie is used to set new sessions for returning visitors. This is a session cookie and is only stored until you close the browser again.
Expiry date: After closing the browser

Name: __utmz
Value: m|utmccn=(referral)|utmcmd=referral|utmcct=/
Purpose of use: The cookie is used to identify the source of visitors to our website. This means that the cookie stores where you came to our website from. This may have been a different page or an advertisement.
Expiry date: after 6 months

Name: __utmv
Value: keine Angabe
Purpose of use: The cookie is used to store user-defined user data. It is always updated when information is sent to Google Analytics.
Expiry date: after 2 years

Note: This list cannot claim to be exhaustive, as Google changes the choice of its cookies from time to time.

Here is an overview of the most important data collected with Google Analytics:

Heatmaps:Google makes so-called heatmaps. With heatmaps you can see exactly the areas you click on. This way we get information about where you are “on the move” on our site.

Session duration: Google defines session duration as the time that you spend on our site without leaving the site. If you have been inactive for 20 minutes, the session ends automatically.

Bouncerate: A bounce is when you only view one page on our website and then exit our website again.

Account creation: When you create an account or place an order on our website, Google Analytics collects this data.

IP adress: The IP address is shown only in abbreviated form, so that no clear assignment is possible.

Location: The country and your approximate location can be determined via the IP address. This process is also known as IP location determination.

Technical information: The technical information includes, among other things, your browser type, your Internet provider or your screen resolution.

Source of origin: Google Analytics or us are of course also interested in which website or which advertising you came to our site.

Other information includes contact details, any ratings, media playback (e.g. when you play a video on our site), sharing content via social media or adding to your favourites. The list does not claim to be exhaustive and serves only as a general orientation of data storage by Google Analytics.

How long and where is the data stored?

Google has distributed your servers all over the world. Most of the servers are located in America and therefore your data is mostly stored on American servers. Here you can find out exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Your data is distributed on different physical media. This has the advantage of faster retrieval of the data and better protection against manipulation. In every Google data center there are appropriate emergency programs for your data. For example, if Google’s hardware fails or natural disasters shut down servers, the risk of a service interruption at Google remains low.

Google Analytics has a standardized retention period of your user data of 26 months. Then your user data will be deleted. However, we have the option to choose the retention period of user data ourselves. There are five variants available for this:

  • Deletion after 14 months
  • Deletion after 26 months
  • Deletion after 38 months
  • Deletion after 50 months
  • No automatic deletion

Once the specified period has expired, the data is deleted once a month. This retention period applies to your data that are linked to cookies, user recognition and advertising IDs (e.g. cookies from the DoubleClick domain). Report results are based on aggregated data and are stored independently of user data. Aggregated data is a combination of individual data to form a larger unit.

How can I delete my data or prevent data storage?

According to the data protection law of the European Union, you have the right to obtain information about your data, to update, delete or restrict it. By using the browser add-on to deactivate Google Analytics JavaScript (ga.js, analytics.js, dc.js), you prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de. Please note that this add-on only deactivates data collection by Google Analytics.

If you generally want to deactivate, delete or manage cookies (independent of Google Analytics), there are separate instructions for each browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

Google Analytics is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=211128560. We hope we were able to provide you with the most important information about data processing from Google Analytics. If you want to learn more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245?hl=de.

Google Analytics IP anonymization

We have implemented the IP address anonymization of Google Analytics on this website. This feature was developed by Google to enable this website to comply with the applicable data protection regulations and recommendations of the local data protection authorities if they prohibit the storage of the complete IP address. The IP is anonymised or masked as soon as the IP addresses arrive in the Google Analytics data collection network and before the data is stored or processed.

More information on IP anonymization can be found at https://support.google.com/analytics/answer/2763052?hl=de.

Google Analytics Addendum to data processing

We have entered into a direct customer agreement with Google for the use of Google Analytics by accepting the “Data Processing Supplement” in Google Analytics.

You can find out more about the data processing addendum for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

Facebook-Pixel data protection declaration

We use the Facebook pixel of Facebook on our website. We have implemented a code for this on our website. The Facebook pixel is a snippet of JavaScript code that loads a collection of features that Facebook can use to track your user actions if you have come to our website via Facebook ads. For example, when you purchase a product on our website, the Facebook pixel is triggered and your actions on our website are stored in one or more cookies. These cookies enable Facebook To compare your user data (customer data such as IP address, user ID) with the data of your Facebook account. Then Facebook deletes this data again. The data collected is anonymous and not visible to us and can only be used in the context of advertisements. If you are a Facebook user and are logged in, your visit to our website is automatically assigned to your Facebook user account.

We want to show our services and products only to those people who are really interested in them. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. This way, Facebook users (if they have allowed personalized advertising) can see matching advertising. Furthermore, Facebook uses the collected data for analysis purposes and its own advertising.

In the following, we show you those cookies that were set by embedting Facebook pixels on a test page. Please note that these are only sample cookies. Depending on the interaction on our website, different cookies are set.

Name: _fbp
Value: fb.1.1568287647279.257405483-6211128560-7
Purpose of use: This cookie uses Facebook to display advertising products.
Expiry date: after 3 months

Name: fr
Value: 0aPf312HOS5Pboo2r..Bdeiuf…1.0.Bdeiuf.
Purpose of use: This cookie is used so that Facebook pixels work properly.
Expiry date: after 3 months

Name: comment_author_50ae8267e2bdf1253ec1a5769f48e062211128560-3
Value: Name des Autors
Purpose of use: This cookie stores the text and the name of a user who leaves a comment, for example.
Expiry date: after 12 months

Name: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062
Value: https%3A%2F%2Fwww.testseite…%2F (URL of the author)
Purpose of use: This cookie stores the URL of the website, which the user enters in a text field on our website.
Expiry date: after 12 months

Name: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062
Value: E-Mail-Adresse des Autors
Purpose of use: This cookie saves the user’s email address, provided that he has made it known on the website.
Expiry date: after 12 months

Note: The cookies mentioned above relate to individual user behavior. Changes to Facebook can never be ruled out, especially when using cookies.

If you are logged in to Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can basically manage your usage-based online advertising at http://www.youronlinechoices.com/de/praferenzmanagement/. There you have the option of deactivating or activating providers.

If you want to learn more about Facebook’s data protection, we recommend that you read the company’s own data guidelines https://www.facebook.com/policy.php.

Newsletter data protection declaration

If you subscribe to our newsletter, you provide the above personal data and give us the right to contact you by e-mail. We use the data stored as part of the subscription to the newsletter exclusively for our newsletter and do not pass it on.

If you unsubscribe from the newsletter – you will find the link to this in each newsletter at the bottom – then we will delete all data that was saved with the subscription to the newsletter.

YouTube privacy policy

We have included YouTube videos on our website. This allows us to present you interesting videos directly on our website. YouTube is a video portal that has been a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94 066, USA. When you visit a page on our website that has embedded a YouTube video, your browser automatically connects to the YouTube or Google servers. Different data are transmitted (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in Europe.

In the following, we want to explain in more detail what data is processed, why we have included YouTube videos, and how you can manage or delete your data.

What is youtube?

On YouTube, users can view, rate, comment and upload videos free of charge. Over the past few years, YouTube has become one of the most important social media channels in the world. To enable us to view videos on our website, YouTube provides a code snippet that we have built into our website.

Why do we use YouTube videos on our website?

YouTube is the video platform with the most visitors and the best content. We strive to provide you with the best possible user experience on our website. And of course, interesting videos must not be missing. With the help of our embedded videos, we provide you with other useful content in addition to our texts and pictures. In addition, our website is easier to find on the Google search engine because of the embedded videos. Even if we place ads on Google Ads, Google – thanks to the data we collect – can only show those ads to people who are interested in our offers.

Which data is saved by YouTube?

As soon as you visit one of our pages that has a YouTube video built in, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged in to your YouTube account, YouTube may Assign your interactions on our website mostly with the help of cookies to your profile. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution, or your Internet provider. Other information may include contact details, reviews, sharing content via social media, or adding to your favorites on YouTube.

If you are not signed in to a Google account or YouTube account, Google stores data with a unique identifier associated with your device, browser, or app. For example, your preferred language setting is maintained. However, many interaction data cannot be saved because fewer cookies are used.

In the following list we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a registered YouTube account. On the other hand, we show cookies that are set with a logged-in account. The list cannot claim to be complete, because the user data always depends on the interactions on YouTube.

Name: YSC
Value: b9-CV6ojI5Y211128560-1
Purpose of use: This cookie registers a unique ID to store statistics of the video viewed.
Expiry date: after the end of the session

Name: PREF
Value: f1=50000000
Purpose of use: This cookie also registers your unique ID. Via PREF, Google receives statistics on how you use YouTube videos on our website.
Expiry date: after 8 months

Name: GPS
Value: 1
Purpose of use: This cookie registers your unique ID on mobile devices to track GPS location.
Expiry date: after 30 minutes

Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose of use: This cookie tries to estimate the bandwidth of the user on our website (with built-in YouTube video).
Expiry date: after 8 months

Other cookies that are set when you are logged in to your YouTube account:

Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7211128560-
Purpose of use: This cookie is used to create a profile about your interests. The data is used for personalized advertisements.
Expiry date: after 2 years

Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose of use:The cookie saves the status of a user’s consent to the use of various Google services. CONSENT is also used for security in order to check users and to protect user data from unauthorized attacks.
Expiry date: after 19 years

Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose of use: This cookie is used to create a profile about your interests. This data helps to display personalized advertising.
Expiry date: after 2 years

Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL…
Purpose of use: This cookie stores information about your login data.
Expiry date: after 2 years

Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose of use: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.
Expiry date: after 2 years

Name: SID
Value: oQfNKjAsI211128560-
Purpose of use: This cookie saves your Google account ID and your last login time in a digitally signed and encrypted form.
Expiry date: after 2 years

Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose of use: This cookie stores information about how you use the website and which advertisements you may have seen before visiting our site.
Expiry date: after 3 months

How long and where will the data be stored?

The data that YouTube receives and processes from you is stored on Google’s servers. Most of these servers are located in America. Visit https://www.google.com/about/datacenters/inside/locations/?hl=de to see exactly where the Google data centers are located. Your data is distributed on the servers. This means that the data can be retrieved faster and better protected against manipulation.

Google stores the data collected for different lengths. Some data can be deleted at any time, some are automatically deleted after a limited period of time, and some are stored by Google for a longer period of time. Some data (such as items from “My Activity”, photos or documents, products) stored in your Google Account will remain stored until you delete it. Even if you’re not signed in to a Google account, you can delete some data associated with your device, browser, or app.

How can I delete my data or prevent data storage?

Basically, you can manually delete data in the Google Account. With the automatic deletion function of location and activity data introduced in 2019, information is stored for 3 or 18 months and then deleted depending on your decision.

Regardless of whether you have a Google account or not, you can configure your browser to delete or disable cookies from Google. Depending on which browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether or not to allow it. Since YouTube is a subsidiary of Google, there is a common privacy policy. If you want to find out more about the handling of your data, we recommend the data protection declaration at https://policies.google.com/privacy?hl=de.

Vimeo privacy policy

We also use videos of the company Vimeo on our website. The video portal is operated by Vimeo LLC, 555 West 18th Street, New York, New York 10 011, USA. With the help of a plug-in, we can show you such interesting video material directly on our website. Some data may be transferred from you to Vimeo. In this privacy policy, we will show you what data we are dealing with, why we use Vimeo and how you can manage or disable your data or data transmission.

What is Vimeo?

Vimeo is a video platform that was founded in 2004 and has enabled streaming videos in HD quality since 2007. Since 2015 it can also be streamed in 4k Ultra HD. The use of the portal is free of charge, but it is also possible to publish paid content. Compared to the market leader YouTube, Vimeo places priority on high-quality content in good quality. On the one hand, the portal offers a lot of artistic content such as music videos and short films, but on the other hand it also offers interesting documentaries on a wide range of topics.

Why do we use Vimeo on our website?

The aim of our website is to provide you with the best possible content. And it’s as easy to access as possible. Only when we have managed to do this are we satisfied with our service. The video service Vimeo supports us to achieve this goal. Vimeo offers us the opportunity to present you high-quality content directly on our website. Instead of just giving you a link to an interesting video, you can watch the video right here. This expands our service and makes it easier for you to access interesting content. Thus, in addition to our texts and images, we also offer video content.

What data is stored on Vimeo?

When you visit a page on our website that has embedded a Vimeo video, your browser connects to the Vimeo servers. This results in a data transfer. This data is collected, stored and processed on the Vimeo servers. Whether you have a Vimeo account or not, Vimeo collects data about you. This includes your IP address, technical information about your browser type, your operating system or basic device information. Furthermore, Vimeo stores information about which website you use the Vimeo service and which actions (web activities) you perform on our website. These web activities include, for example, session duration, bounce rate or which button you clicked on on our website with built-in Vimeo function. Vimeo can track and store these actions using cookies and similar technologies.

If you are logged in to Vimeo as a registered member, more data may be collected, as more cookies may have already been set in your browser. In addition, your actions on our website are directly linked to your Vimeo account. To prevent this, you must log out of Vimeo while browsing our website.

Below we show you cookies that are set by Vimeo when you are on a website with integrated Vimeo function. This list does not claim to be exhaustive and assumes that you do not have a Vimeo account.

Name: player
Value: „“
Purpose of use: This cookie saves your settings before you play an embedded Vimeo video. This will give you your preferred settings the next time you watch a Vimeo video.
Expiry date: after a year

Name: vuid
Valuepl1046149876.614422590211128560-4
Purpose of use
This cookie collects information about your actions on websites that have embedded a Vimeo video.
Expiry date
after 2 years

Note: These two cookies are always set as soon as you are on a website with an embedded Vimeo video. If you watch the video and click on the button to, for example, “share” or “like” the video, additional cookies are set. These are also third-party cookies such as ga or gat_UA-76 641-8 from Google Analytics or _ fbp from Facebook . Which cookies are set depends on how you interact with the video.

The following list shows a selection of possible cookies that may be set when you interact with the Vimeo video:

Name: _abexps
Value: %5B%5D
Purpose of useThis Vimeo cookie helps Vimeo remember the settings you have made. For example, it may be a default language, a region or a user name. Generally, the cookie stores information about how you use Vimeo.
Expiry date: after a year

Name: continuous_play_v3
Value: 1
Purpose of useThis cookie is a first-party cookie from Vimeo. The cookie collects information about how you use the Vimeo service. For example, the cookie saves when you pause or play back a video.
Expiry date: after a year

Name: _ga
Value: GA1.2.1522249635.1578401280211128560-7
Purpose of useThis cookie is a third-party cookie from Google. By default, analytics.js uses the cookie _ga to store the user ID. Basically, it serves to distinguish the website visitors.
Expiry date: after 2 years

Name: _gcl_au
Value: 1.1.770887836.1578401279211128560-3
Purpose of use: This third-party cookie from Google AdSense is used to improve the efficiency of advertisements on websites.
Expiry date: nach 3 Monaten

Name: _fbp
Value: fb.1.1578401280585.310434968
Purpose of use: Das ist ein Facebook-Cookie. Dieses Cookie wird verwendet, um Werbeanzeigen bzw. Werbeprodukte von Facebook oder anderen Werbetreibenden einzublenden.
Expiry date: after 3 months

Vimeo uses this data, among other things, to improve its own service, to communicate with you and to set its own targeted advertising measures. Vimeo stresses on its website that only first-party cookies (i.e. cookies from Vimeo itself) are used for embedded videos as long as you do not interact with the video.

How long and where will the data be stored?

Vimeo is headquartered in White Plains, New York, USA. However, the services are offered worldwide. The company uses computer systems, databases and servers in the USA and other countries. Your data can therefore also be stored and processed on servers in America. The data remains stored by Vimeo until the company no longer has an economic reason to store it. The data will then be deleted or anonymised. Vimeo complies with the EU-U.S. Privacy Shield Framework and is therefore allowed to collect, use and transfer data from users from the EU to the USA.

How can I delete my data or prevent data storage?

You always have the option to manage cookies in your browser according to your wishes. For example, if you do not want Vimeo to set cookies and collect information about you, you can delete or deactivate cookies at any time in your browser settings. Depending on the browser, this works a bit differently. Please note that after deactivating/deleting cookies, various functions may no longer be available to their full extent. The following instructions show how to manage or delete cookies in your browser.

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you are a registered Vimeo member, you can also manage the cookies used in the Vimeo settings.

Vimeo is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found at https://www.privacyshield.gov/participant?id=a2zt00000008V77AAE&status=Active. To learn more about the use of cookies at Vimeo, please visit https://vimeo.com/cookie_policy, Information on data protection at Vimeo can be found at https://vimeo.com/privacy.

Source: Created with the data protection generator from firmenwebseiten.at in cooperation with wallentin.cc